ZONCA INTERNATIONALE AT SLEEP+EAT, THE CREATIVITY MUST

A new international window: Zonca International is organising its participation at Sleep also this year, bringing made in Italy style and sensibility in this innovation context of hotels, restaurants and bars.

Sleep, the annual event focused on hotel business development, is back this year with an interesting piece of news doubling the opportunities: the 2018 edition, in London from November 20th to 21st, is now Sleep+Eat, linking the two related worlds of hospitality.

For this important event, Zonca International chose architect Chiara Caberlon of Caberlon Caroppi associated studio, who designed the E42 stand at the London Olympia. This significant partnership continues the collaboration between two realities actively involved in the expression of made in Italy ad its highest. Therefore, the Zonca International stand signed by Caberlon Caroppi condenses creativity and evolving situations with a fundamental point: the most iconic creations by Zonca International, from its classics to the latest projects.

Sleep Event, now Sleep+Eat, framework is very important: the London fair is a place for the business, where develop new connections and meet realities from all over the world. Last year, Sleep greeted over 4.800 visitors from UK, Europe, Middle East and United States, with a + 20% explained by original content and by the opportunity to reach the sector influencers.

For Zonca International, Sleep+Eat is the occasion to face the most celebrated designers, consultants, architects and new talents from Europe, devoted to the creative spirit of ideas-sharing and new trends.

And these mixing influences become also comarketing for Zonca International: attending Sleep+Eat means the opportunity to build partnerships with other companies which share the same philosophy. In fact, Zonca International arranged the bespoke details of the exhibition space in London with GMC (Saceagroup), specialised in hotel and luxury interior design and furnishings.

There is more news for collectors and enthusiasts to be thrilled by: a limited edition of a unique dry gin created for Sleep+Eat. Its name is Enlighting Gin and it has been tailormade with selected botanicals, chosen by Zonca International for their distinctiveness, fragrance and style. For a taste perception and experience able to light up and exceed expectations.

Ideas developing and designing new creative futures, because connections between different realities act as constant flux incentives.